Resource Library: Explore Our Free Resources Designed To Help You Succeed In Marketing
It’s clear 2020 has not been the year any of us anticipated. In fact, for many, it’s been one crushing blow after another, and their businesses / livelihoods have been destroyed, especially where businesses were just starting out in the hospitality industry. But it’s not all doom ‘n gloom. It should go without saying (but… Read More
Since March/April 2020, life on Earth changed dramatically. In many cases, it’s changed forever… with thousands of businesses realising just how much you don’t need the office – and embracing the work from home model (as did we). We had already planned to move out of our existing offices in Southend, and we were actively… Read More
LinkedIn is great for business to business, and sometimes business to consumer. It can be weird for some, in so much as it’s a strange cross between Facebook/Twitter, but with a business focus. People seem to get itchy/upset when you talk about personal things on there (“this isn’t Facebook” comes up a lot). The thing… Read More
In almost every industry, you have a wide range of people to choose from, when selecting a supplier. You have the inexperienced start-ups, to the well-established and experienced professionals… and everything in between. Web design, is one of those industries that literally anyone can start up, claim to be an expert, and start taking money… Read More
Growing up, I remember our dog Chloe. A German Shephard that we had from a puppy. She had hip dysplasia when she got older and ended up in a sort of wheelchair for dogs (I’m sure you’ve seen the type I mean). She was there from as young as I can remember, and lived until… Read More
So I’m about to introduce you to two numbers which genuinely changed my life. They changed my life for a number of reasons, actually. They changed my life because I applied them. I didn’t just read them and wonder how to implement them; I didn’t just read about them and think “nice idea in theory… Read More
Can you really make use of email (and send emails every single day) to build a long term relationship with a potential customer, who then might convert later down the line? The answer is simple: Yes you can. This Guide will give you all the information you need to start utilising email marketing to build… Read More
The most typical objection is price because – well – that’s normally the sticking point for a lot of people. And the objection of the price is usually overcome by ensuring that you’re not delivering price too soon, i.e. before you’ve defined enough value. If someone is saying “that’s too expensive” – then what they’re… Read More
The landing pages you use for your marketing are so ridiculously important and I cannot stress it enough. It will be the deciding factor as to whether your campaign is a success or a failure. The biggest let down with landing pages is ‘poor’ sales copy. Remember that the sales copy you produce for landing pages… Read More